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Innovation Hub

Tuesday, April 8, 2025

Chicago, IL | American College of Surgeons

Content presented by Sidecar | CAE credits available

Illuminate. Innovate. Connect.


In the fast-evolving landscape of associations, continuous learning and innovation are key. At Blue Cypress, we embody this philosophy both internally and for our clients.  

Meet us at the Innovation Hub in Chicago, IL for a day entirely devoted to igniting innovative thinking within your association. With content presented by Sidecar, this is an immersive educational experience designed to transform your association’s approach to AI and innovation in 2025.

  • Illuminate Your Mind: Engage in enriching sessions led by industry trailblazers, shedding light on Artificial Intelligence and other groundbreaking trends and technologies.
  • Innovate and Translate: Translate the inspiration from our sessions into actionable strategies for your own association.
  • Connect with Fellow Innovators: Build bridges with peers navigating the same innovation journey.
  • Join the Celebration: Let’s celebrate our collective journey towards a more innovative future.

Agenda


Registration and Breakfast 

8:30 – 9:00 AM | Welcome 
 

Morning Sessions 

9:00 – 9:15 AM | Welcome 

Speaker: Johanna Snider 


9:15 - 10:00 AM | Keynote Session: "The AI Revolution in Associations: From Automation to Transformation"
 

Speaker: Amith Nagarajan 

This keynote will explore how AI is fundamentally reshaping the association landscape. Drawing from Blue Cypress's extensive experience in AI transformation, we’ll reveal emerging trends, showcase breakthrough innovations, and unveil Izzy, the next-generation AI Customer Service Agent.


10:00 - 10:45 AM | Innovation Session: "Unlocking New Revenue Streams Through AI-Powered Data Activation"
 

Speakers: Johanna Snider (Blue Cypress), Andrew Schwartz Crane, CMA (SoundPost), Ben Lee (Elastik Teams) 

Through real-world case studies and practical examples, learn how associations are transforming their data into valuable revenue streams. 

 

11:00 – 11:30 AM | Interactive Break: AskSkip.ai Experience

Amith Nagarajan 

A structured, hands-on introduction to instant data analytics 


11:00 – 11:10 AM: Live Demonstration
 

See AskSkip.ai in action with real association data. 

 

11:10 – 11:30 AM: Hands-on Exploration 

Connect to your own Hubspot, Salesforce, or NetSuite instance. 

 

11:30 AM - 12:15 PM | Strategy Session: "Building Trust Through AI Governance" 

Speakers: Mike Keller (Cimatri) 

As associations embrace AI, establishing proper governance and ethical frameworks becomes crucial. This session will cover: 

 

12:15 - 1:15 PM | Networking Lunch 

Networking Lunch & Sponsor Tables Open 

 

Afternoon Sessions  

1:15 - 2:00 PM | Marketing Session: "Next-Generation Member Engagement: AI-Powered Marketing at Scale" 

Speakers: Erica Salm Rench (Sidecar), Toni Kervina (ASNT), & Brittany Lancor (Propfuel) 

Join industry leaders as they explore how associations are using AI to revolutionize member engagement while creating new revenue streams.  

 

2:00 - 2:45 PM | Leadership Session: "Leading the AI-Enabled Organization" 

Moderator: Chicago: Erica Rench (Sidecar) 
Panel: Association Leaders from CCIM, ASNT, SOA, ABET, AAE 

Join industry leaders as they explore how associations are using AI to revolutionize member engagement while creating new revenue streams. 

2:45 – 3:10 PM | Networking Break 

3:10 - 3:55 PM | Implementation Session: "AI-Powered Content Strategy: Driving Engagement and Revenue" 

Speakers:  Rob Barnes (Betty) 

This strategic session explores how associations can transform their content assets into powerful tools for member engagement and revenue generation: 

 
3:55 - 4:00 PM | Closing Remarks 

Speaker: Johanna Snider 
 

4:00 - 6:00 PM | Networking Reception 

College of Surgeons meeting space 

Cap off an inspiring day with continued discussions and connections. Enjoy stunning views while networking with speakers, industry leaders, and fellow innovators in the association space. 

CAE Credits


Attendees will receive 6 CAE credits

Investment


Registration is $325 and is includes one ticket to Innovation Hub - Chicago. Breakfast, coffee, lunch, and happy hour are included.