Catch up on the latest trends, insights, and news from this past week. We’ve summarized the most important topics to get you up to speed.

ROI of Business-Aligned Security for Associations (Cimatri) IT security can be an obstacle or a strategic business enabler. Weaving cybersecurity into your organization’s DNA is key to supporting your strategic priorities and “digital crown jewels.” Here’s how and why to realign cyber funding to improve ROI and business value.

How To Make Each Lead Capture Form a Conversion Powerhouse (IMPACT) Lead capture forms are among the most important elements of your website for generating leads. Without them, you won’t know a thing about the prospects landing on your website Use these simple tips to enhance your website’s conversion rates.

What Are Altcoins? (Sidecar) An “altcoin” is any cryptocurrency that isn’t Bitcoin! The same decentralized blockchain technology is used, but altcoins also offer faster speed, more scalability, and greater security. Discover why altcoins matter and how they can change how businesses are formed and managed.

What is Culture Management? (PROPEL) Culture is just like finances. It’s a critical aspect of business health, so it should be intentionally managed with appropriate processes, systems, and the attention of staff at all levels, including the senior team. Explore the aspects of a culture management system

MUST-READ: The Ultimate Guide to Websites for Associations (Brightfind) This value-packed definitive guide outlines the essential web elements that every organization needs to acquire, engage, retain, and convert users into loyal members and returning website visitors.

How To Grow Your Email List: 13 Savvy Tips To Try in 2022 (IMPACT) The email inbox of today is a sacred place. Most of us don’t casually grant access to just anyone. With this reluctance, how can you grow your email list and get your messages into more inboxes without buying email addresses from a broker?

A Guide to Choosing the Right Speakers for Your Next Event (Sidecar) If you’re looking for ways to drive traffic to your next event, choosing interesting speakers is one of the best ways to generate buzz. But how do you do that? Here’s our guide to choosing the right speaker for your next virtual or in-person event.

Why are your IT team members leaving your organization? (Elastik Teams) Tech pros are quitting in droves, costing organizations 6 to 9 months of recruiting and onboarding expenses to find replacements. Keep developers and other key technical folks by avoiding these 9 pitfalls.


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